Modern Real Estate Headshots: Your Professional Edge
Expert Tips for a Perfect Real Estate Portrait
make a strong first impression, build trust, and project professionalism
Ready to book a session?
or have a question?
✉ photo@paulstreit.com
Click my email address, it will open an email on your computer / phone – click the phone # button to call me from your phone)
My guarantee – if you’re not satisfied with your headshots, I’ll reshoot your session at no charge!
As a real estate agent, you can never be satisfied with the status quo. This is a profession that demands you always keep an eye on the future, even while delivering great service to your current clients. If you become complacent with where you are, the competition will always be ready to jump ahead.
This is why marketing tools like modern real estate headshots are so important. When you have professional real estate headshots taken, you’ll be able to promote yourself effectively in a variety of places and hopefully keep your business growing for years to come.
Why Modern Real Estate Headshots Matter
Where do potential new clients tend to learn about your services as a real estate agent? Most likely, they find you online. That means they aren’t meeting you in the real world until after they have encountered you in the digital environment. If you have a modern real estate headshots that represent you, it will be easier to make a quality first impression and encourage them to reach out and learn more.
As a real estate agent, you need to build trust with your potential clients as soon as possible, and a great headshot will make you look credible and reliable. Compare the impression that is given by a professional headshot to what is offered by a casual “selfie” that you take on your phone and the difference is obvious.
Three Characteristics of Great Headshots
So, what traits do modern real estate headshots have in common? The three points below tend to be present in the best real estate agent headshots.
• Clarity and focus on the subject. You should be the star of the show in your headshot. A professional photographer will make sure the focus of the image is exactly where it should be to make a connection with the viewer.
• Proper lighting. Bad lighting can ruin an otherwise great picture. Along with getting the lighting right, there should be a background in place that makes sense for the subject at hand. For example, as an active agent, you might want to be out and about in the San Jose area.
• Good grooming. Headshots are up-close-and-personal images, so personal grooming is important and should be attended to before the photo shoot.
READY TO book a session?
or have a question?
✉ photo@paulstreit.com
Click my email address, it will open an email on your computer / phone – click the phone # button to call me from your phone)
Remember to Showcase Your Personality
It is tempting to make your modern real estate headshots so professional that they wind up muting your unique personality. I think this is a mistake for real estate agents. You want your personality to come through so the viewer – and potential client – has something to connect with. This is a relationship business, after all, and you want them to feel like they would be able to form a relationship with you in the process of buying or selling real estate.
Bringing personality to your images could be as simple as presenting a welcoming expression for the camera, or it could involve wearing something for the shoot that is a little unexpected but is true to you. Experiment with some different ideas to land on something that is subtle but points to what makes you a unique agent in a crowded market.
Let’s Team Up Today!
I feel fortunate to have been taking real estate agent headshots for many years, and I’d love to take on this project for you right away. You’ll benefit from my extensive experience in the field, and the professional real estate headshots you are left with will be a strong marketing asset for growing your business. Take a moment today to give me a call or send a message through the website and we can bring this project to life!
